Direct mail is not dead, but it has been modified considerably. You?re possibly thinking that I?m blabbing about spam. I personally feel that the worst web marketing error that any marketing firm could make would be to post spam. Have you ?
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Web Marketing Tips: Is Direct Mail Dead? | Articles Effect
Source: http://www.presort.com/2012/03/02/web-marketing-tips-is-direct-mail-dead-articles-effect/
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