Thursday, May 10, 2012

Brazil?s Startup Industry: Impressions, Insights & Lessons from Israel (Part II)

BrazilThis post is co-written with?Daniel Cunha, my partner at?Initial Capital. In Part I, we outlined some of the challenges facing the Brazilian startup community as it sets-out to reap the massive opportunity the local market has to offer.?In Part II below, we're going to suggest a course of action, and how it could benefit through the experience of the Israeli startup industry. Step One: The nascent Brazilian startup community must embrace the fact that it's going to take approximately 10 years and a lot of work and coordination to become competitive with the likes of Silicon Valley & Israel (and there aren't any guarantees). There are no shortcuts. Accelerated 1/3/6-month programs are a great start, but they can't produce an entire workforce, or accelerate the accumulation of plain old experience. Let's look at Israel for a moment? Traditionally, Israel's forte has been enterprise technologies. The fact that it has been able to push out consumer startups in recent years is not taken for granted. It took thirty years to get to this point. Israelis know 'consumer Internet' doesn't come naturally to them and that they are competing with the best in the business, namely, Americans. Getting to where it is didn?t come easy, and staying there will remain a continuous challenge.

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